1. Build your baseline
The software creates an initial snapshot from your public Google listing and reviews, including rating, review count, review mix, visible response activity and customer sentiment.
PROJECT REVIEW SOFTWARE
Your free Project Review dashboard turns public Google information into clear metrics, local comparisons, and practical next steps so you can see how your reputation changes over time.
HOW IT WORKS
We start with information already available publicly on Google. You can then refine the timeline and keep the dashboard current as your business grows.
The software creates an initial snapshot from your public Google listing and reviews, including rating, review count, review mix, visible response activity and customer sentiment.
You can enter the date you started using your Project Review NFC sticker or stand, so the dashboard can separate the earlier baseline from the period after installation.
Refresh the data whenever you want and follow changes in review volume, review velocity, rating, sentiment and local visibility.
WHAT YOU CAN TRACK
Instead of looking at one rating in isolation, the dashboard combines several signals to show what is really changing.
Your current public star rating.
Your total public review volume.
How review volume changes versus your saved baseline.
The share of tracked ratings at five stars when the public sample supports it.
The balance of positive themes found in available public review text.
How quickly new reviews are appearing over the tracked period.
How consistently visible public reviews receive an owner response.
How your review volume compares with nearby local competitors.
A simple view of the mix of 1- to 5-star ratings when available.
A combined view of rating quality, review volume, growth and customer themes.
LOCAL BENCHMARKING
A strong rating is useful, but a strong rating with very few reviews can still leave a business looking less established than nearby competitors. Project Review compares your public Google performance with similar restaurants and local services in your area when public data is available.
Compare rating and review volume side by side.
Identify the biggest visibility gap between you and nearby competitors.
See whether competitors are collecting reviews faster.
Focus on the gap that matters most: how much social proof customers can actually see.
STRATEGIC HUMAN SUMMARY
The dashboard does more than show charts. It gives the owner a short, natural-language summary of what the review data means and what deserves attention next.
Highlights the strongest signals in your rating, review growth and the things customers consistently praise.
Shows the clearest gap, such as low review volume, slow review velocity or an area where nearby competitors have stronger visible proof.
Groups recurring positive themes from available public review comments.
Surfaces repeated concerns or weaker themes without making you read every review manually.
Turns the findings into practical priorities and explains where Project Review can create the most value.
PRIVACY & CONTROL
You do not need to give Project Review your Google password, private customer lists or access to your Google Business Profile. The dashboard begins with publicly available Google information.
TRACK THE HARDWARE IMPACT
Add the date you started using your Project Review NFC product and keep refreshing the dashboard. This lets you see whether review activity, review velocity and total review volume improve during the period after installation.
HARDWARE + SOFTWARE
Every Project Review purchase includes access to the software at no extra cost, so you can make it easier to collect reviews and actually understand what those reviews are doing for your business.
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